Apple reportedly hired former HTC designer Scott Croyle to oversee Beats


Apple reportedly brought in former HTC design chief Scott Croyle last year to oversee the design of devices. Croyle was hired as a director at Apple in April 2020, as reported on , but its exact role has been a bit of a mystery until now.

Design company Ammunition continues to work on Beats products, but Croyle is now a point of contact between the studio and Beats, according to . New Beats products are said to be in the works, and the team has reportedly researched audio products from other brands. Engadget has contacted Apple for comment.

Although Beats has released In recent years, the design of in-ear headphones hadn’t changed much until the 2019s. . Having a respected designer at the helm could lead to more distinct or innovative Beats devices in the near future.

Croyle worked on Android products for over a decade before moving to Apple. He supervised devices like the M7 and M8 front at Nextbit, where he worked in the cloud smartphone. Several months later , Croyle left for a studio called , where he stayed for nearly three years before joining Apple.

Along with Croyle’s announced appointment as Chief Design Officer of Beats, Apple has shaken other aspects of the audio brand leadership over the past year. Former Chairman of Beats, Luke Wood of the job when Apple hired Croyle. Apple Music chief Oliver Schusser took over the division.

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