Microsoft’s zero percent reduction on Windows apps doesn’t extend to games


When Microsoft revealed the new design of his store for Windows 11, he also had great news for developers. The tech giant will allow them to use their own commerce platform or a third-party commerce platform in their apps from July 28. If they choose to do so, the business will no longer experience a reduction in their income and will be able to keep 100% of their income. In its announcement, Microsoft specifically mentioned “application developers”. It turns out that this is because they are the only ones who can benefit from the incentive: the company has confirmed The edge that the revenue sharing exemption does not apply to games.

As the post notes, Microsoft makes a lot of money from game sales and subscriptions like any other business that runs a digital platform. He even admitted he was selling Xbox consoles at a loss, knowing he would profit from a 30% commission from game developers. While Microsoft is unlikely to abandon gaming commissions altogether, it enforce reduced rates for games from August 1st. It will only take 12% of a developer’s revenue instead of 30, at least when it comes to the PC versions sold through their store.

By lowering its commission rate, Microsoft is following Epic’s lead. Epic has achieved a 12% reduction in developer revenue since opening its own PC game store in 2018 and has been the most virulent critic Apple’s 70/30 revenue sharing model.

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