Netflix explores creating an online hub around its original content

With streaming space become more competitive every yearNetflix may be working on an online hub to highlight the strength of its original content. A customer survey seen by Protocol suggests that the company is considering creating a platform called N-Plus.

“N-Plus is a future online space where you can find out more about the Netflix shows you love and everything related to them,” the company explains of the project. The document suggests that the hub could include content such as podcasts, user-generated how-tos and playlists.

Of the three, Netflix provides the most clues as to how the playlist feature works. The survey says you can create lists of your favorite TV shows and movies and share them online. The way Netflix positions the feature suggests that the company could use it to attract new customers to the service. “If viewers are not members, they can only see a trailer of the show itself,” the document said. The playlist function could also include music support.

Another part of the investigation implies that N-Plus users could decide the future of Netflix productions. “Find out about a planned (pre-production) show and influence its development with commentary before filming ends,” he says.

When Protocol contacted Netflix about N-Plus, a spokesperson for the streaming giant said the company frequently asks customers about ideas it was working on behind the scenes. As such, don’t take the survey as confirmation, we’ll see Netflix launch an online hub for its originals. That said, it’s worth noting that Netflix is ​​already using platforms like Twitter and YouTube to promote what’s coming to the service, and even some of its more. niche social media channels have strong supporters. It wouldn’t be difficult for the company to try to harness this interest from a different angle.